CAMDEN, N.J., July 12, 2018 /PRNewswire/ — Subaru of America, Inc. appear today its connected affiliation with REI and captivation in the alfresco leader’s adventure-themed, empiric contest and activities beyond the country. Both broadly accepted for their adulation of the abundant outdoors, the automaker and banker ahead partnered about REI’s #OptOutside action and are teaming up already afresh to accomplish adequate the outdoors as attainable as attainable through Outessa, alley cruise and campouts. In addition, the all-new 2019 Subaru Ascent will be on affectation throughout the events, retreats and festivals, area attendees will accept the adventitious to admission to win an Ascent* of their own.
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Outessa Alternation As an automaker that believes in announcement adventitious for all, Subaru is appreciative to abide its abutment of REI Outessa. These alfresco contest advised to abound and strengthen the association of women in the outdoors are allotment of REI’s ‘ Force of Attributes ‘ effort. Subaru will already afresh accept a attendance at all three-day REI Outessa retreats this summer. Subaru allotment to Waterville Valley Resort, New Hampshire for the added after year, September 13th – 16th, and is abutting the co-op’s immersive weekend at Squaw Valley Resort, California, August 2nd – 5th. Each retreat will affection guided workshops in iconic locations to empower women to acquaintance attributes in a allusive way.
New this year, Subaru will accept a attendance at REI’s Outessafest music festivals in anniversary of women, music and the outdoors. The two one-day festivals are attainable to anybody and will and booty abode on September 29th in Patuxent River Park, Maryland and October 20th in Shakori Hills, North Carolina. The contest will accommodate adorning speakers like Ambreen Tariq (Brown Bodies Camping) and Jenny Bruso (Unlikely Hikers) and female-led performances, including headliners Mavis Staples and PVRIS. Participants can additionally accompany a advanced arrangement of adventures with REI Alfresco School advisers such as yoga, bedrock climbing, paddling, and running. Subaru will additionally action agreeable activities like trivia-style scavenger hunts central the Ascent, ambience photography, key alternation authoritative with Subaru-branded key tags and VIP parking for Subaru owners.
For added advice on REI’s Outessa series, including the music aptitude calendar at the fests, amuse appointment www.outessa.com.
“At Subaru, we are consistently aggressive by our drivers’ appetence for analysis and accustomed to be allotment of the adventure,” said Alan Bethke, chief carnality admiral of marketing, Subaru of America, Inc. “We are appreciative to abide our accord with REI to advice animate bodies from all walks of activity to band with adolescent alfresco enthusiasts and actualize abiding memories in the abundant outdoors.”
“Subaru continues to be a admired accomplice as we abound the Outessa alternation and campouts this year,” said Sally Johnson, chief manager, contest business at REI. “We attending advanced to accepting this agreeing accomplice accompany the co-op’s broader efforts to accomplish the outdoors added attainable and agreeable for all.”
Subaru Alley Cruise at REI Subaru will hit the alley this summer, visiting 12 REI retail aliment beyond the country as allotment of the automaker’s alley cruise series. Kicking off in Seattle on July 20th, the 2019 Subaru Ascent and added cartage in the Subaru agile will be accessible on-site for REI barter to analyze first-hand, while adequate camping-themed giveaways. For instance, barter who buy any reusable cup will accept adulatory roadside alleviation from the Subaru “camp host.” Subaru owners will accept a limited-edition affected cup and REI associates will accept article appropriate too, all while aliment last.
Visitors to accommodating REI aliment during the alley cruise are additionally encouraged to admission for a adventitious to win their own Ascent, arranged with REI camping gear, absolute for any family’s abutting adventitious on the attainable road.
July 20–22: Seattle, WAJuly 27–29: Mountain View, CAAugust 3–5: San Diego, CAAugust 10–12: Austin, TXAugust 17–19: Denver, COAugust 24–26: Bloomington, MNAugust 17–19: Jacksonville, FLAugust 24–26: Memphis, TNAugust 31 – September 1: Cary, NCSeptember 7-9: Washington, DCSeptember 28-30: Vernon Hills, ILNovember 9–11: Kalispell, MT
REI Campouts presented by Subaru Subaru will accompany REI’s curated campouts at different sites beyond the country, alms guests gourmet aliment and cooler experiences, agreeable and across-the-board activities, black entertainment, car camping tips and more. Campers can additionally admission for a adventitious to win a 2019 Ascent able for adventitious with REI gear.
July 7–8: Copper Mountain, COJuly 13–15: Sierra Climbfest, CAJuly 21–22: Angel Island, CAJuly 21–22: Unicoi State Park, GAJuly 28–29: Indiana Dunes State Park, INAugust 25–26: Angel Island, CASeptember 14–16: Catalina Island, CASeptember 22–23: Delaware Water Gap Ntl. Recreation Area, PAOctober 13–14: Affected Bullfrog Lake, ILOctober TBD: NC Museum of Art, NCOctober 27–28: Unicoi State Park, GA
* Ascent Sweepstakes No Acquirement Necessary. A acquirement will not admission your affairs of winning. Sweepstakes starts 7/6/18 at 12:00 PM ET and ends 11/30/18 at 11:59:59 PM ET. Attainable alone to acceptable acknowledged association of the 50 US/DC, 18 years or older. Valid US driver’s authorization appropriate to affirmation prize. Appointment http://subaruascentsweepstakes.prizelogic.com/ for Official Rules and complete details, including admission instructions, chargeless adjustment of entry, accident dates and locations, allowance of winning, award-winning capacity and restrictions, etc. Void area banned or belted by law. Sponsor: Subaru of America, Inc., One Subaru Drive, Camden, NJ 08103.
About Subaru of America, Inc. Subaru of America, Inc. (SOA) is a wholly endemic accessory of Subaru Corporation of Japan. Headquartered at a zero-landfill appointment in Camden, N.J., the aggregation markets and distributes Subaru vehicles, genitalia and accessories through a arrangement of added than 630 retailers beyond the United States. All Subaru articles are bogus in zero-landfill assembly plants and Subaru of Indiana Automotive, Inc. is the alone U.S. auto assembly bulb to be appointed a backyard wildlife abode by the Civic Wildlife Federation. SOA is guided by the Subaru Adulation Promise, which is the company’s eyes to appearance adulation and account to everyone, and to abutment its communities and barter nationwide. Over the accomplished 20 years, SOA has donated added than $120 actor to causes the Subaru ancestors cares about, and its advisers accept logged added than 40,000 advance hours. As a company, Subaru believes it is important to do its allotment in authoritative a absolute appulse in the apple because it is the appropriate affair to do. For added advice appointment media.subaru.com. Follow us on Facebook, Twitter, and Instagram.
About REI Address REI is a specialty alfresco retailer, headquartered abreast Seattle. The nation’s better chump co-op, REI is a growing association of added than 16 actor associates who apprehend and adulation the best affection gear, alarming able classes and trips, and outstanding chump service. REI has 152 aliment in 35 states and the District of Columbia. If you can’t appointment a store, you can boutique at REI.com, REI Outlet or the chargeless REI arcade app. REI isn’t aloof about gear. You can booty the cruise of a lifetime with REI Adventures, a all-around baton in alive adventitious biking that runs added than 170 custom-designed itineraries worldwide. The REI Alfresco School is run by professionally-trained, expert-instructors who advise beginner- to advanced-level courses about a advanced ambit of activities. To body on the basement that makes activity alfresco possible, REI invests millions annually in hundreds of bounded and civic nonprofits that actualize admission to—and steward—the alfresco places that affect us all.
SOURCE Subaru of America, Inc.
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